by Megan Reeg | Packaging, Portfolio
To celebrate its sponsorship of the 2015 Kentucky Derby and Kentucky Oaks, Grey Goose® Vodka created a promotional co-pack that included a commemorative glass. Written in the Grey Goose® brand tonality, the back panel copy celebrates the partnership and invites the...
by Megan Reeg | Packaging, Portfolio
Innova, a natural pet food brand owned by P&G Pet Care at the time, developed a new line of grain-free dog and cat food inspired by the farm-to-table movement. It needed a name and packaging that conveyed the products’ high-quality, farm-fresh ingredients....